FATARAS LARASTI; EVANITA, Susi. The role of celebrity endorsers, social media campaigns, and co-branding in shaping brand image: a case study of Es Teh Indonesia . Marketing Management Studies, [S. l.], v. 3, n. 3, p. 241–252, 2023. DOI: 10.24036/mms.v3i3.403. Disponível em: https://jkmp.ppj.unp.ac.id/index.php/mms/article/view/403. Acesso em: 26 may. 2026.