PUTRI ANGGINA, Latifa; PATRISIA, Dina. Effect of brand personality on brand loyalty on Converse brand shoes with brand love as a mediation variable . Marketing Management Studies, [S. l.], v. 2, n. 2, p. 127–139, 2022. Disponível em: https://jkmp.ppj.unp.ac.id/index.php/mms/article/view/158. Acesso em: 23 apr. 2026.