Putri Anggina, Latifa, and Dina Patrisia. “Effect of Brand Personality on Brand Loyalty on Converse Brand Shoes With Brand Love As a Mediation Variable ”. Marketing Management Studies 2, no. 2 (June 29, 2022): 127-139. Accessed November 21, 2024. https://jkmp.ppj.unp.ac.id/index.php/mms/article/view/158.