The Influence of attitude toward behavior, subjective norm, and perceived behavior control on entrepreneurial intentions with self confidence as a mediation variable
Keywords:
Attitude toward behavior; subjective norm; perceived behavior control; self confidence;entrepreneurial intention
Abstract
The purpose of this study is to find out the influence of attitude toward behavior, subjective norm, perceivedbehavior control on entrepreneurial intentions with self-confidence as a mediation variable. The method that will be applied in this research is quantitative research methods. The population of this study of all students at the Faculty of Economics, Padang State University sampling is by purposive sampling. Sample number 100 students. The data will be collected through questionnaires distributed through a google form. Analytical methods are used descriptive and quantitative analysis through path analysis using SPSS 25.0.. The results showed that: (1) Attitude Toward Behavior has a positive effect on Entrepreneurial Intention (2) Subjective Norm has a significant positive effect on Entrepreneurial Intention (3) Perceived Behavior Control has a significant positive effect on Entrepreneurial Intention (4) Self Confidence does not mediate the influence of Attitude Toward Behavior on Entrepreneurial Intention (5) Self Confidence does not mediate norm subjective effect on Entrepreneurial Intentio (6) Self Confidence mediates the influence of Perceived Behavior Control on Entrepreneurial Intention.
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References
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Tognazzo, A., Gianecchini, M., & Gubitta, P. (2017). Educational context and entrepreneurial intentions of university students: An Italian study. Contemporary Issues in Entrepreneurship Research, 7, 47–74.
Tungga, Ananta Wikarma, K. A. K. S. (2014). Metodologi Penelitian Bisnis. Yogyakarta: Graha Ilmu.
Usman, B., & Yennita. (2019). Understanding the entrepreneurial intention among international students in Turkey. Journal of Global Entrepreneurship Research, 9(1).
Van Gelderen, M., Brand, M., Van Praag, M., Bodewes, W., Poutsma, E., & Van Gils, A. (2008). Explaining entrepreneurial intentions by means of the theory of planned behaviour. Career Development International, 13(6), 538–559.
Wingdes, I. (n.d.). Theory of Planned Behavior Dan Minat Wirausaha Pada, (372).
Zaremohzzabieh, Z., Ahrari, S., Krauss, S. E., Samah, A. B. A., Meng, L. K., & Ariffin, Z. (2019). Predicting social entrepreneurial intention: A meta-analytic path analysis based on the theory of planned behavior. Journal of Business Research, 96(November 2018), 264–276.
Ajzen, I. (1991). The Theory of Planned Behavior. Organizational Behavior And Human Decision Processes, 50, 179–211.
Ajzen, I. (2009). Attitudes, Personality and Behaviour. McGraw Hill.
Al-Mamary, Y. H. S., Abdulrab, M., Alwaheeb, M. A., & Alshammari, N. G. M. (2020). Factors impacting entrepreneurial intentions among university students in Saudi Arabia: testing an integrated model of TPB and EO. Education and Training, 62(7–8), 779–803.
Bandura, A. (1997). Self-efficacy: The exercise of control. In Self-efficacy. New york: Freeman.
Chrismardani, Y. (2016). theory of planned behavior sebagai prediktor intensi berwirausaha. Kompetensi, 10(1), 91–102.
Cooper, D. R. . S. (2011). Business Research Methods. Irwin McGrow Hill.
Ghozali, I. (2006). Aplikasi Analisis Multivariate Dengan Program SPSS (4th ed.). Semarang: Universitas Diponegoro.
Gieure, C., Benavides-Espinosa, M. del M., & Roig-Dobón, S. (2020). The entrepreneurial process: The link between intentions and behavior. Journal of Business Research, 112(November), 541–548.
Hongyi Sun, Choi Tung Lo, Bo Liang, Y. L. B. W. (2016). Engineering Students in Hong Kong. The Impact of Entrepreneurial Education on Entrepreneurial Intention of Engineering Students in Hong Kong, 1(1), 123–156.
Lauster. (2012). Tes Kepribadian (terjemahan D. H. Gulo). Jakarta: Bumi Aksara.
Liana, L. (2009). Penggunaan MRA dengan Spss Untuk Menguji Pengaruh Variabel Moderating Terhadap Hubungan Antara Variabel Independen dan Variabel Dependen. Jurnal Teknologi Informasi DINAMIK, Vol.XIV, no2.
Lin, P. C., & Huang, Y. H. (2012). The influence factors on choice behavior regarding green products based on the theory of consumption values. Journal of Cleaner Production, 22(1), 11–18.
Maulida, W. N. A. N. (2017). Pengaruh Personal attitude dan Lingkungan Sosial Terhadap Intensi Berwirausaha dengan Efikasi Diri Sebagai Variabel Intervening Siswa Kelas XI Kompetensi Keahlian Akuntansi SMK Gajah Madha 01 Margoyoso Pati Tahun Ajaran 2015/2016. Economic Education Analysis Journal, 6(2).
Munir, H., Jianfeng, C., & Ramzan, S. (2019). Personality traits and theory of planned behavior comparison of entrepreneurial intentions between an emerging economy and a developing country. International Journal of Entrepreneurial Behaviour and Research, 25(3), 554–580.
Nasip, S., Amirul, S. R., Laison, S., Jr, S., & Tanakinjal, G. H. (2015). Education + Training Psychological Characteristics and Entrepreneurial Intention : A research among University Students in North Borneo , Malaysia .
Nikou, S., Brännback, M., Carsrud, A. L., & Brush, C. G. (2019). Entrepreneurial intentions and gender: pathways to start-up. International Journal of Gender and Entrepreneurship, 11(3), 348–372.
Otache, I. (2020). Applying the theory of planned behaviour to hospitality management students in Nigeria: the mediating role of self-confidence. Journal of Enterprising Communities.
Otache, I., Umar, K., Audu, Y., & Onalo, U. (2019). The effects of entrepreneurship education on students’ entrepreneurial intentions: A longitudinal approach. Education and Training.
Paray, Z. A., & Kumar, S. (2020). Does entrepreneurship education influence entrepreneurial intention among students in HEI’s?: The role of age, gender and degree background. Journal of International Education in Business, 13(1), 55–72.
Shrivastava, U., & Acharya, S. R. (2020). Entrepreneurship education intention and entrepreneurial intention amongst disadvantaged students: an empirical study. Journal of Enterprising Communities.
Solesvik, M. Z. (2013). Entrepreneurial motivations and intentions: Investigating the role of education major. Education and Training, 55(3), 253–271.
Sugiyono. (2013). Metode Penelitian Kuantitatif, Kualitatif, dan Tindakan.
Sukmaningrum, S., & Rahardjo, M. (2017). Faktor-faktor yang mempengaruhi niat berwirausaha mahasiswa menggunakan theory of planned behavior. Diponegoro Journal Of Management, 6(3), 1–12.
Tognazzo, A., Gianecchini, M., & Gubitta, P. (2017). Educational context and entrepreneurial intentions of university students: An Italian study. Contemporary Issues in Entrepreneurship Research, 7, 47–74.
Tungga, Ananta Wikarma, K. A. K. S. (2014). Metodologi Penelitian Bisnis. Yogyakarta: Graha Ilmu.
Usman, B., & Yennita. (2019). Understanding the entrepreneurial intention among international students in Turkey. Journal of Global Entrepreneurship Research, 9(1).
Van Gelderen, M., Brand, M., Van Praag, M., Bodewes, W., Poutsma, E., & Van Gils, A. (2008). Explaining entrepreneurial intentions by means of the theory of planned behaviour. Career Development International, 13(6), 538–559.
Wingdes, I. (n.d.). Theory of Planned Behavior Dan Minat Wirausaha Pada, (372).
Zaremohzzabieh, Z., Ahrari, S., Krauss, S. E., Samah, A. B. A., Meng, L. K., & Ariffin, Z. (2019). Predicting social entrepreneurial intention: A meta-analytic path analysis based on the theory of planned behavior. Journal of Business Research, 96(November 2018), 264–276.
Published
2022-03-31
How to Cite
Paskalis Aditya Putra, & Firman, F. (2022). The Influence of attitude toward behavior, subjective norm, and perceived behavior control on entrepreneurial intentions with self confidence as a mediation variable. Marketing Management Studies, 2(1), 75-84. https://doi.org/10.24036/mms.v2i1.173
Section
Articles
